A trend I have been seeing a lot within Google is social sites and their results sometimes ranking above other factual results like wikipedia and factual BASED relevant authority sites. I don’t necessarily think that wikipedia is 100% factually based but it is one of the largest and most trafficked sites on the web today with literally thousands of top rankings pages within the search engines. However there is a definite shift starting to emerge.

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algorithm, Google, mahalo, open social api, social marketing, social media, Social Media Optimization, social web, web 2.0, web 3.0